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Echo (4th generation) | With premium sound, smart home hub and Alexa | Charcoal

4.7 out of 5 stars 23,943 ratings
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Enhance your purchase

  • Premium sound—Echo delivers clear highs, dynamic mids and deep bass for rich, detailed sound that automatically adapts to any room.
  • Voice control your entertainment—stream songs from Amazon Music, Apple Music, Spotify, Deezer and more. Plus listen to radio stations, podcasts and Audible audiobooks.
  • Supports lossless HD audio available on select streaming services such as Amazon Music HD.
  • Ready to help—ask Alexa to play music, answer questions, play the news, check the weather, set alarms, control compatible smart home devices and more.
  • Smart home made simple—with the built-in hub, easily set up compatible Zigbee devices to voice control lights, locks and sensors.
  • Fill your home with sound—with multi-room music, playing synchronised music across Echo devices in different rooms. You can also pair your Echo with Fire TV to feel scenes come to life with home cinema audio.
  • Connect with others—call almost anyone hands free. Instantly drop in on other rooms or announce to the entire household that dinner's ready.
  • Designed to protect your privacy—built with multiple layers of privacy protection and control, including a Microphone Off button that electronically disconnects the microphones.

We want you to know

Already have a smart home hub? We recommend using Echo Dot, Echo Show 5 or Echo Show 8 to control your devices using just your voice by enabling the manufacturer’s skill in the Alexa Skills Store.

HD music requires a compatible streaming music service, such as Amazon Music Unlimited.

“Alexa, play music everywhere.”

Use your voice to play a song, artist or genre through Amazon Music, Apple Music, Spotify, Deezer and more. With multi-room music, you can fill your entire home with music, radio stations, podcasts and Audible using compatible Echo devices in different rooms. You can even pair with Fire TV to feel scenes come to life with home cinema audio.

“Alexa, play music everywhere.”
Designed to protect your privacy

Designed to protect your privacy

Alexa and Echo devices are built with multiple layers of privacy protection. Echo smart speakers have a Microphone Off button that electronically disconnects the microphones. You also have control over your voice recordings and can view, hear or delete them at any time. Click here to learn more about privacy.

Simple to set up and use

Step 1


Plug in Echo. Connect to the internet with the Alexa app.

Step 2


Just ask Alexa for music, weather, news and more.

Step 3


For simple setup with compatible smart home devices, say “Alexa, discover my devices”.

Every day is an Earth Day

You don’t have to be an environmental scientist to make sustainable choices. We integrated sustainability in the design of this device. Here’s how:



50% of the plastics used is post-consumer recycled plastics.
100% of the fabric used is post-consumer recycled fabric.
100% of the aluminium used is recycled die-cast aluminium.
Device, cable and adaptor included.


Clean Energy

Amazon is building new wind and solar farms to produce clean energy equivalent to the electricity used by this device. See the sustainability website for more details.


Device Packaging

99% of this device’s packaging is made of wood fibre-based materials from responsibly managed forests or recycled sources.

Low Power Mode

Low Power Mode

To reduce its energy consumption, this device will enter Low Power mode when it is idle. Low Power mode is not available for certain user configurations. To learn more, see Low Power Mode Restrictions.

Compare Echo devices

Price From: £9.99 From: £21.99 From: £29.99 From: £64.99 From: £189.99
Ratings 4.5 out of 5 stars (11,683) 4.7 out of 5 stars (459,207) 4.7 out of 5 stars (149,291) 4.7 out of 5 stars (23,943) 4.6 out of 5 stars (10,761)
Alexa built in Yes Yes Yes Yes Yes
Speakers 0.6" mini speaker 1.6" speaker 1.6" front-firing speaker 3.0” woofer and dual 0.8" tweeters 1" tweeter, three 2" mid-range speakers, and 5.25" woofer
Audio line in/out 3.5 mm audio line out 3.5 mm audio line out 3.5 mm audio line out 3.5 mm audio line in/out 3.5 mm or mini-optical Toslink line in
Dolby technology Dolby audio Dolby Atmos
Built-in Zigbee smart home hub Yes Yes
LED clock display Featured on Echo Dot with clock

Technical Details




144 x 144 x 133 mm (5.0” x 5.0” x 4.7”)


970 grammes.

Actual size and weight may vary by manufacturing process.

Wi-Fi connectivity

Dual-band Wi-Fi supports 802.11 a/b/g/n/ac (2.4 and 5 GHz) networks. Does not support connecting to ad-hoc (or peer-to-peer) Wi-Fi networks.

Smart home connectivity

Built-in ZigBee smart home hub supports ZigBee light bulbs, locks, sensors, plugs and in-wall switches.

Bluetooth connectivity

Advanced Audio Distribution Profile (A2DP) support for audio streaming from your mobile device to Echo or from Echo to your Bluetooth speaker. Audio/Video Remote Control Profile (AVRCP) for voice control of connected mobile devices. Hands-free voice control is not supported for Mac OS X devices. Direct control of BLE Mesh. Bluetooth speakers requiring PIN codes are not supported.


3” (76.2 mm) neodymium woofer and 2 x 0.8” (20 mm) tweeters.

System requirements

Echo comes ready to connect to your Wi-Fi. The Alexa app is compatible with Fire OS, Android and iOS devices, and is also accessible via your web browser. Supported operating systems. Certain skills and services may require subscription or other charges.

Accessibility features

The Alexa app and Alexa-enabled products include several features for customers with accessibility needs related to vision, hearing, mobility and speech. Learn more about Alexa accessibility.

Warranty and service

Amazon Echo (4th generation) is sold with a limited warranty of one year provided by the manufacturer. If you are a consumer, the limited warranty is in addition to your consumer rights, and does not jeopardise these rights in any way. This means you may still have additional rights at law even after the limited warranty has expired (for further information on your consumer rights, click here). Use of Amazon Echo is subject to the terms found here.

Setup technology

Amazon Wi-Fi simple setup enables customers to connect smart devices to their Wi-Fi network in a few easy steps. Wi-Fi simple setup is another way Alexa is always getting smarter. Learn more about Wi-Fi simple setup.

Included in the box

Echo (4th generation), white coloured power adaptor (30 W) and Quick Start Guide.


Echo 4th generation (2020 release).

Privacy features

Wake word technology, streaming indicators, Microphone Off button, the ability to view and delete your voice recordings, and more. Visit the Alexa Privacy Hub to explore how Alexa and Echo devices are designed to protect your privacy.


Alexa speaks English, German, French, Italian and Spanish.

Climate Pledge Friendly

Climate Pledge Friendly

Climate Pledge Friendly uses sustainability certifications to highlight products that support our commitment to help preserve the natural world. Time is fleeting. Learn more


Reducing CO2 products reduce their carbon footprint year after year. Certified by the Carbon Trust.

The Reducing CO2 label applies to products certified by the Carbon Trust, that are lowering their carbon emissions year after year for the full life cycle of the product. The Carbon Trust was formed in 2001 and introduced the world’s first carbon label in 2007. It produces its certifications to global leading and independently verified standards. The Carbon Trust has a mission to accelerate the move to a sustainable, low carbon economy.

Learn more about this certification

Customer Questions & Answers

Customer reviews

4.7 out of 5 stars
4.7 out of 5
23,943 global ratings
How are ratings calculated?

Top reviews from United Kingdom

Reviewed in the United Kingdom on 22 October 2020
Colour Name: Glacier WhiteStyle Name: EchoVerified Purchase
Customer image
5.0 out of 5 stars Premium sound, smart , elegant. Check pros and cons below
By Amazonoholic on 22 October 2020
I love technology and was looking for release date long time. Arrived well packed, in nice presentable and protective box.
Is shape is elegant with modern look, well better looking and complete major renovation in shape compare to all previous models.
Sound quality outstanding to its value range. Due to its upward firing large 3” woofer and dual 0.8” tweeters it delivers outstanding detailed sounds. Makes great sound quality , dynamic mids and clear highs on classic opera music and on heavy rap with powerful deep bass.
One of the most important parts it very responsive to voice, even while producing high volume music it can detect and responds to commands.
The other nice feature it can be pair with many other devices, such as other echo or Fire TV and helps create home cinema atmosphere.
For privacy it has mute button on top which stops all voice tracking functions.
It’s extremely easy to set up, if you already Alexa device holder it will auto connect , just plug to electric, no need to set up wifi, all done automatically. If first time user then it will step by step navigates how to activate it. Very clear and straight forward instructions.
It possible to link other account to it such:
- Apple Music,
-Amazon Music,
-Audiable , broadcasts, radios etc.
It also has build in Zegbee smart home hub and also it’s own temperature sensor. Can be set up reminder , alarm day plan.
Generally fund to use, ask any questions and I get great knowledge answer , sometimes funny answers as well, builded with humour.

It has also 3.5mm audio line in/out. Volume control via voice or manually by pushing top “+” and “-“ buttons. Action command button and mute button. Size around 14.5cm wide and 13.5cm hight. In imperial it’s size 5”x5”x4.7” .
Connection 2.4 and 5ghz dual connection and advance Bluetooth connection.
Cons :
-Power cord could be longer, it came with 1.45m which is around 57” long cable. Could be better if it was longer , it could give us opportunity to better position it.
- Currently only 3 colours available, could be better to have more bright light colourful colours as well for kids room.

Overall well done to Amazon, amazing music quality to its price range and grate shape and response. Definitely worth getting one or upgrading old one to this.
Have a look to my pictures , to compare to echo Plus 2nd generation. Hope this will be help to decide if it’s suitable for personal needs or not.
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Reviewed in the United Kingdom on 22 October 2020
Colour Name: CharcoalStyle Name: EchoVerified Purchase
268 people found this helpful
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Reviewed in the United Kingdom on 22 October 2020
Colour Name: CharcoalStyle Name: EchoVerified Purchase
Customer image
5.0 out of 5 stars Great stylish device improves on speech recognition, response time and sound quality vs previous gen
By JC on 22 October 2020
- Initial set up is a bit of a faff like with every other echo, having to connect to it via your phone, then set up wifi etc. This connectivity step is a bit hit and miss and I had to try it a couple of times before it finally worked.

Main changes vs previous generation Echo
- First thing you notice is the shape. This is approx 13cm diameter sphere rather than a 9cm diameter x 15cm tall cylinder of old. It has definitely grown on me and I think it probably looks much better with other furniture in a living room than the cylinder shape.
- Speech recognition microphones. Even when blaring away at top volume, it will still recognise your voice without you having to raise your voice over the music - very impressive!
- Speech response time. More importantly, it now responds much quicker than before, I'd say around a second quicker. Reading through specs, it would seem it now does the speech parsing locally where possible rather than having to send the sound pattern across the internet for processing.
- The sound quality. When playing music is doesn't necessarily seem any louder than the previous generation Echo, but when playing the two back to back, the quality is better, with greater clarity and less distortion on the new Echo.

Do note, although the sound quality is superb for a £90 device, something like a £160 Sony SRS-XB33 bluetooth speaker does sound better side by side.

- Looks great
- Very good sound quality for the money, definitely a decent step up from the previous gen Echo
- Response time seems better than before.
- Can hear you without you needing to shout, even with loud music
- Has a Zigbee Hub
- Has a builtin temperature sensor

- The power cable comes in white with a black Echo
- Wider than old Echos, so just make sure you have space for 13cm sphere
- Would have been nice with an optional time display like the Echo Dot
- Max volume seems fractionally less loud than the previous Echo

- By default, you probably get the "English" voice, which has what some people might consider an annoying American accent. You can change the language in the Alexa App to "English (UK)" for the traditional voice for the UK. Or other languages to get a different voice.

Overall, so far I'm seriously impressed with this one, and consider it the best of all the Echo and Echo dot devices so far that I've tried (I've not tried the Studio). Has my full recommendation for anyone looking for a new Echo device and my rating is based upon that.
However, If you already have the previous generation Echo and are looking to potentially replace it (rather than an additional one), the previous generation is sufficient good that I don't think the improvements sufficient to be are worth spending £90 on for an upgrade.
Note the video was taken on my phone, so the microphone really doesn't do justice to the sound quality, but hopefully it was helpful anyway.

Update 26 Mar 2021: Having used this for a few month, pretty much daily, everything seems to be working as well as, if not better than before. Other people are saying it doesn't respond. Other than the odd time when you have to call out a second time, I've not noticed any issues, certainly nothing worse than the previous generation ones. Still very happy with it.
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